Project description
HVAC Industries, Inc. – A trusted residential and commercial HVAC service provider in the Greater Boston area, known for reliability, efficiency, and quality service.
1. Discovery & Strategy
We started with a discovery session to align on the client’s vision and business goals. Our team audited their existing site and competitor landscape, focusing on UX improvements and search visibility.
2. Custom WordPress Design
Using a custom WordPress theme, we built a responsive, user-friendly website tailored to HVAC Industries’ branding:
- Clean and professional layout
- Easy navigation for quick access to services
- Strong CTAs like “Request an Estimate” and “Call Now”
3. WordPress Development
Key development highlights:
- Built with a lightweight, SEO-optimized custom WordPress theme
- Integrated Elementor for flexible content editing
- Custom service pages with schema markup
- Contact and estimate request forms using WPForms
4. Local SEO Optimization
To dominate local searches:
- Implemented on-page SEO best practices
- Created optimized service area pages
- Integrated Google Maps and added business details via Local Business schema
5. Performance & Security
- Implemented caching and image compression for fast loading
- Configured SSL and security plugins (Wordfence)
- Regular backups and performance monitoring